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Value First
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Value First, Inc. is a group purchasing organization designed for aging services providers who seek expanded choice, intelligent solutions and significant savings. We offer collective buying power and contracts negotiated specifically for customers whose mission is better care and better outcomes for older adults. Value First is owned by LeadingAge and 24 LeadingAge affiliates in partnership with MedAssets.

Who is Eligible

Any provider of services to the elderly is eligible to be a participant in the Value First program. In fact,  you may already be enrolled through LeadingAge's GPO.

Become a Participant

Enroll by signing a simple participation agreement that gives you access to all of the vendors but does not obligate you to purchase. You can pick and choose as many or as few of the contracts from the portfolio of vendors as you need. You can belong to more than one GPO. This is a non-exclusive program.

Enroll at no cost to you. Call 517-449-1710 to talk with Rob Ervin, Regional Purchasing Consultant. You can also email Rob at


201 N Washington Square, Suite 920
Lansing, MI 48933
Phone: 517-323-3687
Fax: 517-323-4569

Our Mission: To advance the mission of our members to enhance the lives of seniors.
Our Vision: To become the voice of aging services in Michigan.

©LeadingAge Michigan 2013. All Rights Reserved

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